Snyder Campaign Launches New Television Ad Campaign With Ad: "Businessman"

Ann Arbor, MI -- Today, Rick Snyder's gubernatorial campaign released its fourth television advertisement, entitled "Businessman." Beginning today, the ad will run across the state of Michigan in almost every market for several weeks.   

The ad features Rick Snyder's youngest daughter, Kelsey Snyder, and highlights his businessman background. The 30-second spot also encourages voters to read Rick's detailed 10-point plan and vision to reinvent Michigan, which can be found at www.rickformichigan.com.

Rick continues to proudly refer to himself as a nerd because solving the state's problems is more important to him than the trappings of political office. Tough nerds are known for getting results and that's exactly what Rick intends to do as Governor.

For broadcast, please download the commercial in Quick Time format at the following link: http://bit.ly/9afgnA

To read more about Rick's family, click here.

"Businessman" Ad Script:

Rick Snyder:  My framework for success is based on three key steps.  Vision, plan and action.  Let me talk about vision ...

Kelsey Snyder: My dad is such a nerd. I'd like to have a cool boyfriend, but dad says if I got one he'd just end up working for a nerd. Dad's a businessman, not a politician. He's the only businessman running so he's the only one that even knows what he's doing.

Rick Snyder: ...resources that we need to continue to protect and enhance.

Voiceover: Rick Snyder, one tough nerd.